Our President
Aloha
The Hawaii Lumber Products Association has successfully completed its eighth year of effort directed toward driving the growth of commerce in Hawaii through education of the general
public, homeowners, commercial builders, designers and architects on the benefits of building
with wood to increase its use as a major building material.
The financial support that has come from membership in the HLPA has contributed
significantly to this success and we ask that you consider joining in 2012 so that our mission to
promote the benefits of building with wood can continue to benefit all Hawaii homeowners and
stakeholders in the industry.
Our mission includes a commitment to communicate positive messages about wood. Each year
our board develops a new marketing campaign to help brand and promote these messages. This
year our marketing theme is WOOD, Building Naturally, It just makes cents!
HLPA promotes the benefits of lumber as a truly sustainable material used in "green building".
In addition, our promotional campaign looks to create opportunities for wood to strengthen its
market share – expanding areas of application for builders and consumers.
We promote the benefits of wood through an extensive multi-media campaign, plus distribution
of the annual HLPA Wood & Lumber Resources Guide. This popular guide is distributed in the
Building Industry magazine, exclusively devoted to serving the interests of building industry
professionals throughout Hawaii and Guam.
Our momentum is strong so far in 2012 and the HLPA's Board of Directors and staff remain
dedicated. With your support and that of so many other industry supporters, we believe that our
success will be assured.
If you have any questions, please contact me at: 520 631 1084 or at
ken.laughlin@pacificwood.com. Thank you for your consideration of this request and we look
forward to your participation in the activities of the HLPA.
Sincerely,
Ken Laughlin
President, Hawaii Lumber Products Association
